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EMBRACING
THE
BEAUTY OF
CHINESE CULTURE

WHAT IS 2ND MOTIFX

Organised by the Hong Kong Design Institute (HKDI) under the Vocational Training Council (VTC) and sponsored by the Cultural and Creative Industries Development Agency (CCIDA), MOTIFX invites emerging designers to reinterpret traditional Chinese motifs for contemporary contexts, seamlessly integrating historical patterns into modern objects, interiors, and lifestyle products while deepening new generations’ engagement with their cultural heritage.

The 2nd MOTIFX – Embracing the Beauty of Chinese Culture invites designers to explore the mystical side of Chinese characters, with a particular focus on Radical Grass (艹 / 艸) and its evocative connection to a surreal world of nature. While respectfully acknowledging the cultural and philosophical differences between Eastern and Western traditions, the project embraces nature’s whimsy and dreamlike beauty with open delight.

VISION & MISSION

In light of the rapidly evolving global landscape, the integration of novel cultural heritage represents a pivotal force driving contemporary social and economic advancement. The launch of "Motifx" is intended to address these societal and economic needs. It is hoped that the initiative will facilitate greater engagement and understanding of traditional Chinese culture among the younger generation through innovative approaches.

"Motifx" represents not only a contemporary reinterpretation of historical motifs but also a cultural revival. The initiative encourages younger designers to explore and create, allowing them to integrate Chinese elements into their artistic endeavours. This integration allows for the fusion of tradition with modernity, thereby forming a unique cultural expression. Such practices serve to enhance the diversity of local design, while also enriching Hong Kong's cultural identity. They facilitate the showcasing of the city's distinct cultural characteristics on the international stage.

Furthermore, Motifx serves as a platform for fostering creative exchange and collaboration, cultivating the talents of a new generation of designers, and ensuring that the efforts of young people are duly acknowledged. It aims to establish broader markets, both locally and abroad, positioning the city as a source of artistic innovation and inspiration. This initiative exemplifies not only respect for traditional culture but also a commitment to the future.

orgnaiser
lead sponsor

2nd Motifx is organised by Hong Kong Design Institute (HKDI) and sponsored by the Cultural and Creative Industries Development Agency.

Disclaimer: The Government of the Hong Kong Special Administrative Region provides funding support to the project only, and does not otherwise take part in the project. Any opinions, findings, conclusions or recommendations expressed in these materials/events (or by members of the project team) are those of the project organisers only and do not reflect the views of the Government of the Hong Kong Special Administrative Region, the Culture, Sports and Tourism Bureau, the Cultural and Creative Industries Development Agency, the CreateSmart Initiative Secretariat or the CreateSmart Initiative Vetting Committee.